Do you remember Mad Libs? Mad Libs were these little pamphlets with stories in them. However, the stories had several missing words, with instructions to insert a verbs, city or town, a food (singular) or something like that in the blank spaces. The game was played where one person asked the others to supply the missing words. Then you’d read them back and everyone would laugh.
I remeber at lunch in 3rd grade, this girl and I were playing Mad Libs and got in trouble for putting curses and sexual inuendo into mad libs. I had to go to “The Principals Office” and the school called my parents.
So what is Mad Libs Search Engine Spam? Well as the name implies, it’s setting up a program to do basic find and replaces with keywords so you have both “original content” and keyword stuffed pages. You put up a 20,000 pages like that with different keywords stuffed in each one, you get spidered and people find your site. That’s the basics of simple Black Hat Mad Libs Search Engine Spam.
The search engines are getting better and this basic mad libs spam will get you banned when they catch you. Today, search engine spammers are using software that “evolves” pages by rewording sentences, replacing keywords and reordering sentnces and paragraphs. The better the content generation software, the harder to tell it’s content stolen and reworded by a machine.
4 Responses to “Mad Libs Search Engine Spam”
This is basically the predecessor to markov chaining isn’t it?
[…] Use the rel=”nofollow” in the href tags of pages that go to a secure server, and or pages that go to dynamic forms. This tells the spiders right off not to count the pages as a link, in effect helping them understand the priority of the page from the href relevancy command. This can help increase internal page quality as well by removing the potential trigger for “Mad Lib” spam. […]
[…] Use the rel=”nofollow” in the href tags of pages that go to a secure server, and or pages that go to dynamic forms. This tells the spiders right off not to count the pages as a link, in effect helping them understand the priority of the page from the href relevancy command. This can help increase internal page quality as well by removing the potential trigger for “Mad Lib” spam. […]
Leave a Reply
You must be logged in to post a comment.





Could you link to any specific scripts so I can get an idea what you mean? It would be great to see an example of this in action, as all my black hat efforts are strictly scraped.