Comments on: White Hats Get Wiped By Google Rule Changes

By: G3kk0

G3kk0 — Thu, 03 Nov 2005 14:56:45 +0000

The worst combination is the marketing guy/whitehat webmaster rolled up to form super elite white guy from america that is clean cut and does not drink beer (at least not when anyone can see).

Marketing people forget that they are black hat by nature. Grey at least. They make their money by exploiting/persuading to someone’s weakest point.

Yet, they will thumb their noses at “search engine spam.” How the heck is there even such a phrase? Last I checked all major engines are trading on the street and owned mainly by investment bankers that do black hat stuff all day long.

Oh, well, like you said, money in the bank. Cigar anyone?

By: Fierce

Fierce — Wed, 14 Sep 2005 14:31:48 +0000

Interesting thread, I just found this website. As white hat for over six years, I have to say that some of this “black hat” stuff really is not that black hat at all. As a long time Webmaster member, I can say I have never reported a huge drop in traffic due to an algo change at GG. In fact, particularly several years back, whenever a serious algo change dropped sites like crazy, I actually saw an increase in traffic. Therefore, with all due respect, white hat also works. White hat techniques do not always result in being dropped due to some algo change.

Now, don’t get me wrong, I’m not here to bash black hat, in fact I respect your choice. White hat is a lot of work, takes time to build momentum, and ultimately make money. With this said, I appreciate the drive to be successful quickly. I can also understand the challenge to win.

So, why am I here, reading this black hat stuff? To learn… As I have already said, not all of this is black hat stuff here. Sometime we have to look on the dark side to best understand the white hat techniques.

Great resource!

By: SEOGirl

SEOGirl — Fri, 19 Aug 2005 21:15:02 +0000

LOL. I was one of those white hats, but thank god for only 8 mos. My big “white hat shining hope” took a friggin’ nose dive on G and that was IT. I followed the rules and found out the hard way. Now, anything goes. I guess you can say that Google made me a black hatter. Thanks G!

BTW to Xenith’s comment above me: ummmmmm, yeah. This is HIS BLOG. Whose opinion of black hat did you think he was going to give?

By: Xenith

Xenith — Thu, 18 Aug 2005 09:13:00 +0000

> In the end, how can you argue with money in the bank?

Depends if you get booted and had another 5 years of income left? Seems to me as if this site is a representation of what *you* think is black hat. We ALL know real black hat is OFF the radar

By: Marcus

Marcus — Fri, 05 Aug 2005 16:54:17 +0000

Great stuff. Really loving your honest and open perspective and 100% agree with you. Keep it coming!