The fact is, Prince has always been a marketing genius as well as a musical prodigy. He knew to juke when everyone else was jiving; zig when the crowd was zagging.
Here’s the man himself on his early approach:Times were different back then,” Prince explains. “I wouldn’t stand out today if I was brand-new and came like that. But see, back then nobody else was doing that, and I knew that would get me over. I didn’t dress like anybody, I didn’t look like anybody, I didn’t sound like anybody. We still try to do that. Why do what everybody else is doing?
“Bowie and Madonna, even if it wasn’t good, we still talk about it because it was something new. That’s a beautiful word.”
What’s new with your blog?
But that got me thinking – what does “passion” boil down to? Where do you begin? Kathy and Dan have many more eloquent and well constructed thoughts on this on this, so I figured I would bring it down a notch on the maturity level, away from any hint of intellectual discourse towards a raw, gut feeling:
“F**king cool!”
That’s where passion begins. Those are the words I want every user of my product to utter. Ideally followed up by something like:
“Dude, you have to check this out. It’s so f**king cool!”
I don’t want their reaction to be a measured, rational, dispassionate analysis of why the product is better than the alternatives, how the cost is more reasonable, feature set more complete, UI more AJAXified. I don’t want them to pause to analyze the boring feature comparison chart on the back of the box.
I want “f**king cool!” Period.
There are now 100,000 new blogs coming online every day. If you want to be successful, your blog better be “f**king cool!”
Most aren’t. That’s why:
“Most blogs have precisely one reader - the blogger themself” - Google CEO Eric Schmidt
4 Responses to “Is Your Blog “Fucking Cool!”?”
“fucking cool” indeed.. 
Your blog is cool but my blog is Fucking Cool… You decide.
Your blog is fucking cool though..
[…] And so as it’s such unfettered enjoyment, I shall try my best not to get intimidated by shouty stuff like this. […]
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Your blog was fucking cool before you started blogging about meaningless stuff like that every other day