Comments on: Personalized Search – Undoubtedly the Wave of the Future

By: » Links, usability, informationsarkitektur og personaliseret søgning » Søgemaskiner, internetmarkedsføring og trafikanalyse - Notabenes Blog

Wed, 18 Jul 2007 14:13:51 +0000

[...] De fleste i branchen er efterhånden enige om, at ”personalized search” får en stor rolle at spille i fremtidens søgeunivers (som du fx kan læse mere om i denne interessante artikel om personalized search). Personalized search, der vel bedst kan oversættes med personlige søgekriterier, er søgning med fokus på den enkeltes søgekriterier, og ClickZ har i nedenstående artikel set på betydningen af links i forhold til personlige søgekriterier: Vil links fx stadig spille så stor en rolle, når og hvis personalized search slår igennem? Svaret er ja, for med personalized search bliver det endnu vigtigere for webmastere at demonstrere relevans på websitet. I et brugerperspektiv betyder det, at dit website helst skal opfylde følgende: [...]

By: Utah Search Engine Optimization and SEO » The affects of personalization on search engine optimization

Sun, 25 Mar 2007 20:56:55 +0000

[...] Matt Cutts, Google’s spam king, claims that it will be tough times for black hat SEO artists because SEOs will have to focus more on users and less on algorithm reverse engineering. I was curious to what black hats were thinking so I cruised over to SEO Black Hat and found this post. Apparently, they are excited about personalized search and view it as a great thing. Additionally, nobody posted any comments about how this might affect their jobs as blackhat SEOs. [...]

By: Best of Feeds - 30 links - software, google, startup, humor, programming, tips « //engtech

Sat, 10 Mar 2007 19:09:35 +0000

[...] [...]

By: atlantic city

atlantic city — Thu, 08 Mar 2007 14:52:46 +0000

I hate this idea. I use 3 search engines now just to get a variety on my seaches. If each one now becomes taylored to my past history, I’ll find nothing new.

I also delete about 95% of TiVo’s suggestions.

By: twanster

twanster — Thu, 08 Mar 2007 09:06:29 +0000

The personalized search concept is quite a two edged sword. As a person who is interested and practicing in the crafty art of SEO, personalized search is indeed something to be taken seriously. If you want to be good at your craft, it seems to me that you best be prepared to take this bull by the horns and learn as much as you can and apply your skills to the best of your abilities. I personally will be studying this new era in Internet search with great interest.

On the other hand, as stated by markus941 and gh0stb0t above, the thought of having my own personal information being whored out isn’t very comforting. I don’t like the idea that these data mining corporation can have access to all that (semi) private information. And didn’t some huge data mining corporation “lose” a few million people’s private data in 2005, resulting in huge identity theft nationwide? Reeks of the kind of shit that so-called Big Brother is made of. And anything Big Brotheresque ain’t cool with me…. But that’s no reason NOT to get yer hands dirty. Exploit and protect. Yin and yang. Good and evil. Prosperity and poverty. What’s it gonna be…?

This ought to be an interesting ride….

Thanx for the great post.

By: gh0stb0t

gh0stb0t — Thu, 08 Mar 2007 04:45:12 +0000

I guess personal privacy will be something the kiddies will read about in the history books. It will be interesting to see what happens when the personal profiles fall into the wrong hands. Like the system. gh0stb0t

By: Pete Wailes

Pete Wailes — Wed, 07 Mar 2007 09:46:29 +0000

Ok, firstly, I’m all for personalised search. It’ll mean that SEO becomes what it always should have been – building great content, making a great site that works properly, isn’t trying to rank for something it’s not etc…

But my worry is it’ll filter out serendipity. I like it when I go to a site sometimes and it turns out to be something other than what I was looking for. I like it when things happen by chance that are “happy accidents”. The I’m Feeling Lucky button, to my mind, was/is genius.

So the question to me is, sure, I might get what I’m looking for, but I’m going to miss those happy accidents.

By: markus941

markus941 — Tue, 06 Mar 2007 19:56:11 +0000

MSN will now know about Joe’s ED pills and all anal wart creme he’s been buying? That’s comforting.

Health privacy is a lot more touchy than general privacy (HIPPA regulations, anyone?)

Sorry, but I don’t like being stereotyped. It’s really nice from the marketer’s perspective, but not necessarily so much when it’s you on the other end whose life history is being whored out for ads and (often) up for grabs to “sister companies”.

The AOL data leak will seem like a trifle one day (by comparison).

By: aftermarket

aftermarket — Tue, 06 Mar 2007 19:40:05 +0000

Datamining has a huge future, it is not being used to the fullest, by companies that use it like zillow & carfax. Hopefully personalized search wont come that soon, I can usually find what info I need when I need it, but it probably is in the future. If that is the future, now I already have to make different sites for peoples opinion, now im gona have to make different sites based on a person and thier perspective and viewpoint of that opinion. (Technology)