This Will Go Down On Your Permanent Record

Any of you remember being threatened in grammar school with something like “Don’t do so-and-so because if you do, it will go down on your permanent record”? I know I couldn’t have been the only one because I remember hearing the phrase in the Violent Femmes song “Kiss Off”.

It was a specter held over the heads of children to scare them into behaving. But today the worlds turned upside down. People are putting so much of their lives on the web that they are willingly foregoing any semblance of privacy.

Did you post some “interesting” photos on your MySpace profile? Well that girl you just went out with last night just found them and won’t be calling you back.

We’re you fond of making drug references on some teen forums some years ago? Because your potential employer just found them and is passing on your application.

You’re daughter tells you that she wants to go out with some guy named Michael Heart; rather than just hoping that he’s a nice guy, you can probably just go find his face book profile and get a much clearer picture for yourself.

Many people are banking on the old “security through obscurity” axiom. But with search constantly improving and evolving, how long will it be before you can get a profile more in depth than current FBI profiles on anyone simply by uttering a few words into your PDA?

Every blog comment you make, every forum flame war you participate in, every video you post, every picture . . . it’s all being archived for eternity. There is no putting the Genie back in the bottle.

”I hope you know this will go down on your permanent record.”

In many ways it’s a good thing; such transparency should help to destroy hypocrisy. But debating whether it’s good or bad is kind of a moot point. The tide is too strong and this brave new world is already happening – like it or not.

Both comments and pings are currently closed.

15 Responses to “This Will Go Down On Your Permanent Record”

  1. stefanjuhl says:

    And it’s a great thing for skilled SEO’s and their ability to do search engine reputation management!

  2. engtech says:

    I’ve written about this subject a few times now. We’re in a gray zone now of people not knowing how to manage their reputation online, and there isn’t enough data out there yet that things get completely lost in the see of knowledge. Once everyone has a girls gone wild video on Youtube then a lot of the hypocrisy of people judging you on that will go away.

    http://engtech.wordpress.com/2007/05/11/why-you-could-be-fired-for-blogging/
    http://engtech.wordpress.com/2007/03/08/how-to-use-facebook-without-losing-your-job-over-it/
    http://engtech.wordpress.com/2007/04/10/an-introduction-to-reputation-management/

  3. [...] There’s an interesting thread just started over on Quad’s blog on this. [...]

  4. m1t0s1s says:

    This will go down on Yahoo!’s permanent record:

    Yahoo! busted for cloaking yahoo! autos

  5. Andrew Johnson says:

    Or what about the big one… your search engine:
    http://www.ft.com/cms/s/c3e49548-088e-11dc-b11e-000b5df10621.html

    Can’t forget that little “slip up” over at AOL last year.

  6. Jondoe0069 says:

    Dude, you’re scaring me. Stop.

  7. surgesilk says:

    It is going much farther than this. Google recently took a stake in a genetics testing company. How much longer before a person’s genetic makeup is available to the public? http://onlinesaleschannels.wordpress.com/2007/05/22/do-you-want-google-to-have-your-genetic-information/

  8. We’re getting warm. Let’s think about the marketing and advertising implications.

  9. sarcle says:

    Maybe Mr. Arrogant, I mean Arrington should have thought about the same thing.

    He posted a lot of shit about the “dirty” domain industry and neglected to inform his readers he was the CEO of Pool. It’s now making it’s rounds all over the internet.

    Here is the modified version
    http://www.techcrunch.com/2007/05/22/the-cm-scam/

    Here is the unmodified version
    http://www.dnelite.com/dropbox/techcrunch.htm

    Here is the digg version
    http://digg.com/tech_news/TechCrunch_Michael_Arrington_loses_it

    Cheers

  10. That’s why you should always use an alias on forums or blogs. Some of my best freinds wouldn’t even be able to find my blog even though it’s a top hit in google for certain phrases.

    It’s funny. I’m always trying to get a good ranking for different sites I’m working on… I’m just glad that my name isn’t on any other them :O)

  11. chovy says:

    I had a manager tell me that during a review once, threatening to file a complaint on my permanent record….”With who?” I thought, “The FBI?”.

    The web is our record — and that’s a good thing.

    Needless to say I no longer work for that company. After transferring internally, I decided to leave completely, and found a kick-ass job where I get to have a greater impact.

  12. Love it – the idea of search engine reputation management/data-ming reputation management is key to the success of people these days. While you send messages and interact throughout web 2.0, you’re leaving tracks – The truth is, we are now all becoming brands of one – What you did yesterday, today and every day in the future, it will be recorded – so either stay anonymous or build your personal brand. This may all be scary but I feel as though it’s actually a step-up. What is privacy while we’re trying to create a world far more advanced than what exists today? I mean, I would hate to be taped, day-in, day-out. But that’s a different form of privacy.

    As for Google wishing to study our strands of DNA and index our genome much like they have indexed the web – this will only further our understanding of the genome and our future. Just make money, create your brand and don’t be paranoid. Great post and all the facts are completely laid out, I just don’t want paranoia to exist =oP. Quad, You just rule!, man…

  13. [...] A short while back the folks at SEO Blackhat published a great post called This will Go Down on Your Permanent Record. You might ask what a self professed “white hat” such as myself was doing rousting around on the SEO Blackhat blog, but the reality is that they I am a fan of the SEO Blackhat blog. They write some great stuff [...]

  14. [...]  (by Eric Enge @ Webpronews.com) A short while back the folks at SEO Blackhat published a great post called This will Go Down on Your Permanent Record. You might ask what a self professed “white hat” such as myself was doing rousting around on the SEO Blackhat blog, but the reality is that they I am a fan of the SEO Blackhat blog. They write some great stuff [...]

  15. [...] “My Google Resume” over on the FactorCity blog “This Will Go Down On Your Permanent Record” by Quadszilla of SEOBlackhat fame “The Blog is the New Resume” by Adam Dorowski “Privacy and SEO” by Scott Reynolds of Agency.com via bl.asphemo.us [...]