Via this article:
“Web spam is when somebody tries to cheat or take shortcuts so that their Web site shows up higher [in search results rankings] than it deserves to show up,” - Matt Cutts
Great definition.
This was good too:
“I’m struggling with what exactly to say,” said Cutts. “On one hand, Google knows a lot about spam. … On the other hand, I don’t want to disclose things that would benefit people that try to spam.”
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One Response to “Definition of Web Spam”
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Matt is just being cute. For him any SEO is then spam because using stumble is me trying to get visitors that otherwise would not have come to my site - getting me better rankings than I deserve. Using keywords “weighloss, weight loss, massive weight loss, lose weight, losing weight, lose a lot of weight, lose 10 pounds, lose tummy fat” is cheating because I should only say one of them.
Darn, I feel just evil.