Comments on: Flash and SEO http://seoblackhat.com/2009/08/01/flash-and-seo/ Tired of useless Top 10 Lists for ranking in Google? Looking for effective and insightful info? SEO Black Hat Blog offers articles on Blackhat SEO, Linkbait & Link Spamming. And if you need to escape White Hat SEO Whiners, check out he Private Black Hat Search Engine Optimization Forum. Fri, 04 Feb 2011 05:07:23 -0400 http://wordpress.org/?v=2.8.6 hourly 1 By: QuadsZilla http://seoblackhat.com/2009/08/01/flash-and-seo/comment-page-1/#comment-10241 QuadsZilla Wed, 05 Aug 2009 20:57:28 +0000 http://seoblackhat.com/2009/08/01/flash-and-seo/#comment-10241 With what I described above, there would not be a flash URL and a regular url. With what I described above, there would not be a flash URL and a regular url.

]]> By: craigsanatomy http://seoblackhat.com/2009/08/01/flash-and-seo/comment-page-1/#comment-10240 craigsanatomy Wed, 05 Aug 2009 20:50:20 +0000 http://seoblackhat.com/2009/08/01/flash-and-seo/#comment-10240 This may be semantics - but I think that rather than having a flash site "alongside" the html (i.e. seperate URLs for the flash site vs the html site) you need to do a bit of layering and build the flash on top of your html (ala FAUST: http://www.space150.com/work/space150-faust). This may be semantics – but I think that rather than having a flash site “alongside” the html (i.e. seperate URLs for the flash site vs the html site) you need to do a bit of layering and build the flash on top of your html (ala FAUST: http://www.space150.com/work/space150-faust).

]]> By: AndyBlackburn http://seoblackhat.com/2009/08/01/flash-and-seo/comment-page-1/#comment-10218 AndyBlackburn Mon, 03 Aug 2009 12:43:35 +0000 http://seoblackhat.com/2009/08/01/flash-and-seo/#comment-10218 Or you could just hide a load of text on the homepage of the site, a-la Adidas: http://www.andrewblackburn.co.uk/adidas-hiding-content/ Or you could just hide a load of text on the homepage of the site, a-la Adidas:

http://www.andrewblackburn.co.uk/adidas-hiding-content/

]]> By: internetaffected-com http://seoblackhat.com/2009/08/01/flash-and-seo/comment-page-1/#comment-10217 internetaffected-com Mon, 03 Aug 2009 12:14:53 +0000 http://seoblackhat.com/2009/08/01/flash-and-seo/#comment-10217 Split Flash movies into a series of scenes which load as individual pages. This will give you many more SEO'd alternative content pages to load. break the movie apart (can be done at a scene level), increase the visibility. Split Flash movies into a series of scenes which load as individual pages. This will give you many more SEO’d alternative content pages to load.

break the movie apart (can be done at a scene level), increase the visibility.

]]> By: Adverted http://seoblackhat.com/2009/08/01/flash-and-seo/comment-page-1/#comment-10214 Adverted Mon, 03 Aug 2009 08:29:42 +0000 http://seoblackhat.com/2009/08/01/flash-and-seo/#comment-10214 I do find it funny when I hear about anyone claiming to be an SEO expert and then talk about hating clients with flash websites, flash websites can actually make SEO so much easier and make the SEO’s job much less complicated. Having a flash site will allow the client to get the design/graphical style they want without any negative effects to the SEO. This is done thanks to like you mentioned having the HTML version of the site alongside the flash site.. So yes your post has correct information in that you are 100% whitehat if you check users if they accept cookies and have a flash player then decide which content to show. But if you IP deliver content based on if they are a search engine spider or someone else then your without question in the blackhat area and asking for trouble. Actually if you IP deliver you are a rather odd blackhat as there is no reason for this technique, not only are you just calling out to Google to penalize your site, you are also actually losing users. Losing users, how is that possible? Most clients I see have at least 5% of their user without flash installed, so instead of showing them a link that may or may not make them decide to install flash you can if you are doing the cookie and flash check show them an actual website. Instant 5% increase in page views and while yes flash on an ecommerce site is just silly, but it happens so if your clients ecommerce site is using flash they might just get that 5% increase in sales also. A note on ecommerce sites and flash, while yes having a flash site does make the SEO easier to handle, but having a flash website does make a “unique” user experience and one that often doesn’t work very well in trying to convert into sales. So flash IS NOT an SEO issue it is more a UI/Usability issue and if an ecommerce client had a flash website I would spend the time working towards a HTML version, even at the loss of the SEO benefits from using a Flash site. I don’t post here often, but the whole flash thing is one that has really confused a lot of people and now I often use it as a benchmark when trying to gauge a new hire or a fellow SEO’s experience. In fact the above information I haven’t even shared at any of the SES/SMX events that I’ve spoken at as sometimes I regrettably withhold facts for my own benefit, but for you and the other readrers here consider it a early Christmas gift. Shameless plug for myself: after over 11 years in the SEO industry, last month I started my own blog, while not 100% SEO focused it does have a lot of old presentations, case studies and documents I’ve created over the years. The site is called Miscellaneous Information due to it containing everything about my crazy life and it is located at: Misc.info ( http://www.misc.info ) I do find it funny when I hear about anyone claiming to be an SEO expert and then talk about hating clients with flash websites, flash websites can actually make SEO so much easier and make the SEO’s job much less complicated. Having a flash site will allow the client to get the design/graphical style they want without any negative effects to the SEO. This is done thanks to like you mentioned having the HTML version of the site alongside the flash site..

So yes your post has correct information in that you are 100% whitehat if you check users if they accept cookies and have a flash player then decide which content to show. But if you IP deliver content based on if they are a search engine spider or someone else then your without question in the blackhat area and asking for trouble. Actually if you IP deliver you are a rather odd blackhat as there is no reason for this technique, not only are you just calling out to Google to penalize your site, you are also actually losing users.

Losing users, how is that possible? Most clients I see have at least 5% of their user without flash installed, so instead of showing them a link that may or may not make them decide to install flash you can if you are doing the cookie and flash check show them an actual website. Instant 5% increase in page views and while yes flash on an ecommerce site is just silly, but it happens so if your clients ecommerce site is using flash they might just get that 5% increase in sales also.

A note on ecommerce sites and flash, while yes having a flash site does make the SEO easier to handle, but having a flash website does make a “unique” user experience and one that often doesn’t work very well in trying to convert into sales. So flash IS NOT an SEO issue it is more a UI/Usability issue and if an ecommerce client had a flash website I would spend the time working towards a HTML version, even at the loss of the SEO benefits from using a Flash site.

I don’t post here often, but the whole flash thing is one that has really confused a lot of people and now I often use it as a benchmark when trying to gauge a new hire or a fellow SEO’s experience. In fact the above information I haven’t even shared at any of the SES/SMX events that I’ve spoken at as sometimes I regrettably withhold facts for my own benefit, but for you and the other readrers here consider it a early Christmas gift.

Shameless plug for myself: after over 11 years in the SEO industry, last month I started my own blog, while not 100% SEO focused it does have a lot of old presentations, case studies and documents I’ve created over the years. The site is called Miscellaneous Information due to it containing everything about my crazy life and it is located at: Misc.info ( http://www.misc.info )

]]> By: 7351x http://seoblackhat.com/2009/08/01/flash-and-seo/comment-page-1/#comment-10210 7351x Mon, 03 Aug 2009 03:33:31 +0000 http://seoblackhat.com/2009/08/01/flash-and-seo/#comment-10210 This sort of technique works fine. I've used a similar technique in the past... swfoject javascript replacement. I think its even been mentioned in the webmaster central blog a few times. This sort of technique works fine. I’ve used a similar technique in the past… swfoject javascript replacement. I think its even been mentioned in the webmaster central blog a few times.

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